{"id":49013,"date":"2024-10-16T15:48:25","date_gmt":"2024-10-16T13:48:25","guid":{"rendered":"https:\/\/brentex.ch\/?p=49013"},"modified":"2025-07-25T09:51:29","modified_gmt":"2025-07-25T07:51:29","slug":"erfolgreich-in-den-sozialen-medien","status":"publish","type":"post","link":"https:\/\/brentex.ch\/fr\/erfolgreich-in-den-sozialen-medien\/","title":{"rendered":"R\u00e9ussir sur les r\u00e9seaux sociaux"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"49013\" class=\"elementor elementor-49013\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6b26c5d elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6b26c5d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7aa8407\" data-id=\"7aa8407\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16c49c0 elementor-widget elementor-widget-heading\" data-id=\"16c49c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 conseils pour les posts sur les m\u00e9dias sociaux<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b01595b elementor-icon-list--layout-inline elementor-list-item-link-inline elementor-widget elementor-widget-icon-list\" data-id=\"b01595b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><span style=\"color: #09FBC2\">16\/10\/2024<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"> - 2 min de lecture<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fa9fa7 elementor-widget elementor-widget-heading\" data-id=\"9fa9fa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R\u00e9seaux sociaux<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e8c411 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"2e8c411\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9d5977b\" data-id=\"9d5977b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee9658b elementor-widget elementor-widget-spacer\" data-id=\"ee9658b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e389108 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e389108\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dbbe3e9\" data-id=\"dbbe3e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1061cc5 elementor-widget elementor-widget-heading\" data-id=\"1061cc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Comment rendre vos posts convaincants<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fc1074 elementor-widget elementor-widget-text-editor\" data-id=\"6fc1074\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vous souhaitez faire progresser votre entreprise gr\u00e2ce au marketing sur les m\u00e9dias sociaux et pour cela, vous envisagez de mettre en place un canal officiel sur les plateformes. Naturellement, vous aspirez \u00e0 publier des contenus de grande qualit\u00e9. Cependant, quels sont les \u00e9l\u00e9ments cl\u00e9s d'une publication efficace sur Facebook, Instagram ou LinkedIn? Quels points m\u00e9ritent une attention particuli\u00e8re, et comment pouvez-vous pr\u00e9senter votre entreprise de mani\u00e8re optimale?<\/p><p>1. Conna\u00eetre votre groupe cible<\/p><p>Pour pouvoir atteindre des clients potentiels, vous devez d'abord d\u00e9terminer qui sont-ils.  Qui pourrait avoir besoin de votre produit et quelles sont leurs besoins ? Quels comportements adoptent-ils et comment peut-on les contacter ? Sans une strat\u00e9gie claire, vous courez le risque de manquer votre public cible. D\u00e9veloppez votre intuition pour savoir ce qui parle \u00e0 votre public cible en termes de discours et de contenu.<\/p><p>2. Le contenu est roi.<\/p><p>La cl\u00e9 pour attirer de nouveaux clients et partenaires commerciaux r\u00e9side dans la cr\u00e9ation de contenus de qualit\u00e9. Vous pouvez marquer des points en proposant des textes captivants qui apportent une r\u00e9elle valeur ajout\u00e9e, ainsi qu'en utilisant des photos, des vid\u00e9os ou des graphiques de haute qualit\u00e9. La qualit\u00e9 \u00e0 la fois du contenu et de la pr\u00e9sentation donne \u00e0 votre entreprise une image attractive et comp\u00e9tente. Lors d'une pr\u00e9sence officielle de votre entreprise, il est \u00e9galement essentiel d'incarner l'authenticit\u00e9 et la cr\u00e9dibilit\u00e9.<\/p><p>3. La pertinence l'emporte<\/p><p>Alimentez vos canaux de m\u00e9dias sociaux avec des contenus pertinents pour votre public cible et ses int\u00e9r\u00eats d'achat. Fournissez toutes les informations n\u00e9cessaires sur vos services, produits et votre site web afin d'\u00e9veiller l'int\u00e9r\u00eat de votre public cible et de lui indiquer pr\u00e9cis\u00e9ment comment et o\u00f9 trouver votre offre. En raison de la rapidit\u00e9 de notre \u00e8re num\u00e9rique, chaque phrase doit \u00eatre percutante et transmettre votre message de mani\u00e8re concise.<\/p><p>4. Montrez qui vous \u00eates<\/p><p>Dans la communication de marque, il est essentiel de mettre en avant les personnes et les valeurs qui se cachent derri\u00e8re l'entreprise. De cette mani\u00e8re, votre marque devient plus accessible et sympathique. En s'adressant directement au lecteur dans le texte, vous pouvez \u00e9galement \u00e9tablir une relation personnelle avec lui, renfor\u00e7ant ainsi son attachement \u00e0 la marque.<\/p><p>5. Restez actif<\/p><p>Sur les m\u00e9dias sociaux, l'activit\u00e9 est essentielle. En maintenant et en animant r\u00e9guli\u00e8rement vos canaux de m\u00e9dias sociaux, vous vous faites remarquer, \u00e9tablissez la confiance et d\u00e9montrez \u00e0 vos clients que vous \u00eates accessible.<\/p><p>La qualit\u00e9 de vos publications est d\u00e9terminante pour l'efficacit\u00e9 de votre marketing sur les m\u00e9dias sociaux. Nous sommes pr\u00eats \u00e0 vous apporter notre expertise en marketing sur les m\u00e9dias sociaux pour vous aider.<\/p><p>Vous souhaitez en savoir plus sur ce sujet ? Vous trouverez d'autres informations int\u00e9ressantes dans les articles connexes sous la rubrique \"Articles r\u00e9cents\" sur cette page.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fe4848 elementor-widget elementor-widget-tp-button\" data-id=\"3fe4848\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tp-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pt-plus-button-wrapper   text-left\"><div class=\"button_parallax\" ><div id=\"button6a0bf89c78a7c\"  class=\"text-left ts-button content_hover_effect\" ><div class=\"pt_plus_button btn6a0bf89c789e8 button-style-2\"  ><div class=\"animted-content-inner\"><a href=\"https:\/\/brentex.ch\/fr\/kontakt\/\" class=\"button-link-wrap\" role=\"button\" data-hover=\"Jetzt kontaktieren\"  ><i class=\"btn-icon button-before fa fa-chevron-right\"><\/i>Contacter d\u00e8s maintenant<\/a><\/div><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-10c91aa\" data-id=\"10c91aa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e8cecd8 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"e8cecd8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4453517\" data-id=\"4453517\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c7cb7f elementor-widget elementor-widget-heading\" data-id=\"8c7cb7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Articles r\u00e9cents<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c6102a elementor-grid-1 elementor-posts--thumbnail-left elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"1c6102a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:15,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-47770 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-uncategorized\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/brentex.ch\/fr\/attraktives-social-media-marketing\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-1024x683.jpg\" class=\"attachment-large size-large wp-image-47889\" alt=\"\" srcset=\"https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-1024x683.jpg 1024w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-300x200.jpg 300w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-768x512.jpg 768w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-1536x1025.jpg 1536w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-2048x1366.jpg 2048w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/09\/DSC07524-1-18x12.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/brentex.ch\/fr\/attraktives-social-media-marketing\/\" >\n\t\t\t\tUn marketing attractif sur les r\u00e9seaux sociaux\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t07\/08\/2023\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-avatar\">\n\t\t\tAucun commentaire\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-42941 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-uncategorized\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/brentex.ch\/fr\/warum-wir-einen-blog-starten\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-1024x1024.jpg\" class=\"attachment-large size-large wp-image-46702\" alt=\"\" srcset=\"https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-1024x1024.jpg 1024w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-300x300.jpg 300w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-150x150.jpg 150w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-768x768.jpg 768w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-1536x1536.jpg 1536w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-12x12.jpg 12w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1-700x700.jpg 700w, https:\/\/brentex.ch\/wp-content\/uploads\/2023\/04\/blog-red-1.jpg 2000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/brentex.ch\/fr\/warum-wir-einen-blog-starten\/\" >\n\t\t\t\tPourquoi lancer un blog?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t10\/07\/2023\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-avatar\">\n\t\t\tAucun commentaire\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-ha-element-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/brentex.ch\\\/willkommen-an-bord-wir-bilden-aus\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;}\" style=\"cursor: pointer\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-c87712b elementor-section-full_width elementor-section-height-min-height elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default\" data-id=\"c87712b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c568fc2\" data-id=\"c568fc2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc12156 elementor-widget elementor-widget-spacer\" data-id=\"bc12156\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3006589\" data-id=\"3006589\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25ef0d5 elementor-widget elementor-widget-heading\" data-id=\"25ef0d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bienvenue \u00e0 bord chez Brentex :\nNous formons des apprentis!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-ha-element-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/brentex.ch\\\/wir-sind-co-sponsor-des-fc-rothrist\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;}\" style=\"cursor: pointer\" class=\"elementor-section 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publications.<\/p>","protected":false},"author":3,"featured_media":49242,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16,1],"tags":[],"class_list":["post-49013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Erfolgreich in den sozialen Medien - Brentex AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brentex.ch\/fr\/erfolgreich-in-den-sozialen-medien\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Erfolgreich in 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