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For the ideal user experience

Dos and don'ts

The golden rules of web design

In general, a website can be created quickly. But how do you make the leap from a website that works and contains the most important information to a first-class website that is fun and impressive? There are several factors to consider when it comes to good web design. An appealing layout and user-friendly navigation are just the beginning. In this article, you will learn the most important aspects that will raise your web design to a top level.

  • Good web design starts with an intuitive user interface. Visitors should always be able to find the content they are interested in. A clear structure and categorization as well as color accents can help to simplify navigation.
  • An overload of information should be avoided. Less is more! Visitors should get all the relevant information they need. Content that offers no additional value can be eliminated.
  • Go for an authentic design. Meaning a design that fits your corporate identity, your company's values, your target group, your products. Ask yourself these questions: What does your company stand for and who do you want to address with your website?
  • The majority of all page views today are performed through mobile devices. Responsive design therefore is essential to ensure that the website looks good on different screen sizes.
  • No one wants to wait a long time for a page to load. A short loading time is crucial for a positive user experience. For this, pay attention to the size of your content as well as the choice of web hosting.
  • Speaking of content: Use only high-quality images and graphics. Visual elements help to convey your message and keep visitors interested. Pixelated images are a no-go, but the file size of the images should not be too high either.

Taking the above points into consideration will allow for a good user experience and higher conversion rates. You don't want to spend time on this yourself? Then call us. We will develop an optimal web design for you.

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